About MF

I was always going to make things. I just had to figure out what.

Photography of Malin Fredriksson, sitting on a chair smiling at the camera with her diploma rising star.

What got me here

I wanted to be an artist when I was little. I loved making things, but I was also told that making a living from art would be difficult. So I found another way to make creativity part of my life: design.

At 15, I made a short film for a school project using one of those old Windows editing programs. Somewhere between cutting clips, I realised I wanted to work with media and something creative.

A few years later, I designed a layout for an article in InDesign. That was another little click. I became fascinated by how typography, hierarchy and composition could completely change the way someone experiences information.

When I started studying Graphic Design and Web Development at Jönköping University, I discovered UX — another piece of the puzzle. I became interested in how we understand and navigate the things around us. A website, an app, or even a teapot. Good design can make something feel obvious without us having to think about why. That curiosity has followed me ever since.

Today, I see diciplines as different tools in the same toolbox. The more I learn, the more ways I have to approach a problem, develop an idea and make something happen. I've always wanted to help improve people's lives, which is why I now study human centered design at Berghs SOC in Stockholm.

Outside of work, you'll usually find me reading, working out or painting. I also run my own webshop where I design and sell posters, stickers and patches. It's a creative playground where I get to experiment, learn and wear many different hats at once.

Expertise

  • UX/UI
  • Graphic Design
  • Web Development
  • Marketing
  • Illustration
  • Branding

Skills

A practical mix of design, front-end and content tools.

Design tools

Adobe Suite, Canva, Procreate & Figma.

Front-end development

HTML, CSS, JavaScript (intermediate), Handlebars, SQLite (basics), Node & Express (basics), fundamentals of DevOps.

CMS & e-commerce

Shopify, WordPress (basics), Quickbutik, Visma e-shop & one.com.

Analytics & SEO

GA4, Meta Business Suite (basics) & fundamentals of SEO.

Content creation

Photography, video editing and content for social platforms

Achievements

Little receipts, big motivation.

Recipient, Jönköpings Borgarekassa och Bjuggska Fonden Scholarship

Recognized for academic excellence and potential in Graphic Design and Web Development at Jönköping University.

Rising Star Diploma, Jönköping University

Recognized as a rising star with a successful career ahead, celebrating promise, drive and creative potential.

Recommendations

Notes from people who know how I work.

“Malin combines creativity and fresh thinking with genuine curiosity and a strong drive to understand. She quickly grasped our business and what we wanted to communicate. Her energy and enthusiasm were contagious, while her persistence and patience ensured that ideas were actually brought to life.”
Håkan Karlsson, Henry Wibergs · Client
“Malin is both creative and structured, often contributing new ideas and solutions. She is self-motivated, detail-oriented, and takes responsibility for driving her work forward.”
Johan Shildt · Former manager at CHTECH